Kidnap the Magic: Another Themed Party Masterpost

(Continued from last week.)

In all my Kidnap the Magic posts, I haven't touched California Adventure once. So this should be interesting.

Disney California Adventure

The concept of a theme party celebrating California makes about as much sense as the concept of a theme park celebrating California...which is to say, it makes as much sense as you put into it. I have Definite Opinions about how California Adventure could have been a hit from the start, if only they'd kept in mind what they were actually building.* That said, California is still kind of a weird theme for a party...and a hard one to convey unless, like, you bake cookies in the shape of the state map or something. Making the theme of the party in fact a Disney theme park based on California just complicates matters further. There's no instantly recognizable set of icons comparable to the “Mickey Mouse + castle” I identified for Disneyland last week.

Imagineering Theory: The Art of Placemaking, Part 2

So I have this theory of sorts regarding how themed areas at Disney parks come across independent of whatever attractions they might boast. I think in order to “work” (however you might interpret that word), a themed area needs to a) represent an easily recognizable concept, and b) entice on the basis of said concept, before you even consider rides and such. Last week, I did a rundown of the lands of Disneyland to see how they stack up, and this week, the quest continues with California Adventure.